Publicist Gene Schwam, Who Represented Elvis Presley, Dies at 96
Gene Schwam, a veteran Hollywood publicist who co-founded Hanson & Schwam Public Relations and represented clients including Elvis Presley and Julie Andrews, died in Los Angeles on Friday, October 17, 2026, after a brief illness at age 96.
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| Oct 17, 4:35 PM | hollywoodreporter.com | Gene Schwam, Hollywood Publicist to Elvis Presley, Judy Garland and Julie Andrews, Dies at 96 |
| Oct 17, 10:28 AM | variety.com | Gene Schwam, Veteran Hollywood Publicist to Elvis Presley, Julie Andrews and More, Dies at 96 |