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Sony Names YouTube Exec Fede Goldenberg Head of Screen Gems

Sony Pictures has appointed YouTube content partnership executive Fede Goldenberg to lead its Screen Gems genre label, replacing Ashley Brucks, who moves into a producing role, as the label shifts toward digital creators.

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Oct 9, 3:59 PM thewrap.com The Screen Gems YouTuber Pivot Is Further Proof That Creators Are Hollywood’s Future | Analysis
Oct 9, 12:02 PM deadline.com Sony’s Screen Gems Sets YouTube Exec Fede Goldenberg To Top Genre Label; Ashley Brucks Segues To Producer Role
Oct 9, 11:30 AM thewrap.com Sony Pictures Names YouTube’s Fede Goldenberg Head of Screen Gems as Label Pivots to Digital Creators
Oct 9, 11:06 AM hollywoodreporter.com Screen Gems Shocker: Sony Brings in YouTube Exec Fede Goldenberg to Run Genre Label in Pivot to Digital Creators (Exclusive)